Thursday, March 6, 2008

Successful Networking Includes Follow-up

There are two things I think our education system fails our youth on.

  1. Basic financial education - don't spend more money than you have.
  2. How to win friends and influence people - networking to advance your career / business.
Networking has tremendous potential for growing your business. As a consultant, people need to know who you are and what value you can bring to their work and their business.

High schools and colleges don't teach this skill and people have to learn it on their own. Some consultants are very good at networking while others fall short of performing it effectively. One of the reasons people fall short of networking effectively is that they fail to follow-up. They either don't do it or they treat the act of following up too lightly.

A post at FreelanceSwitch provides three simples steps anyone can take to maximize the return on investment they make in networking.

A Simple Follow Up Formula

Above all, personalize your follow-up. Everyone is different and unique. Likewise, your follow-up should be the same.

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