Monday, December 18, 2006

Let's Just Have a Conversation

Seems the "elevator speech" has cropped up again. I monitor a number of blogs and this recent posting from The Marketing Mix caught my attention. To elaborate on my post and the comments made to the demise of the elevator speech, I thought The Marketing Mix summed it up nicely - it's good to have the verbal business card that explains what we do, but sometimes we just need to relax and have a conversation with the other person.

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